The Presbyterian Church of Ghana’s new Visual Identity (VI) Framework has moved closer to approval following the presentation of the final draft of the Visual Identity Toolkit to the Moderator, Rt. Rev. Dr. Abraham Nana Opare Kwakye.
The toolkit seeks to establish a unified and consistent identity across the Church’s digital, print and traditional communication platforms. The document represents a significant step towards creating a unified corporate identity for the Church.
Members of the Visual Identity Committee, led by Mrs. Norkor Duah, presented the draft after months of work aimed at harmonising the Church’s visual presence across online platforms, new media channels and traditional communication outlets.
The toolkit provides a comprehensive framework for the use of the Church’s identity elements, ensuring consistency in branding, communication and public representation throughout the Presbyterian Church of Ghana.
The Moderator expressed appreciation to the committee and all who contributed to the development of the document. He commended the work undertaken and pledged to table the final draft at the next meeting of the General Assembly Council (GAC) for consideration.
When approved, the toolkit is expected to become the PCG’s definitive guide for visual identity and communication standards, helping to strengthen the Presbyterian Church of Ghana’s public image while ensuring consistency across congregations, institutions, Presbyteries, departments and digital platforms.
The Moderator also prayed for the successful implementation of the document, expressing hope that the transition would proceed smoothly under the leadership of Presby Press Limited, which is expected to spearhead its rollout across the Church.
By Jerome Otchere
